We have invited LiRou, a Malaysian speaker presented in WordCamp Malaysia 2024, to give us her talk in our meetup.
The talk is about how lead generation and e-commerce sites improve conversions and increase revenue through digital experience optimization (DXO). We will see how real businesses increased their webpage conversions through DXO. The talk will discuss case studies and easy steps to get started with DXO. It is perfect for beginners who want better results from their websites.
The talk will be conducted mainly in English, though the organizers managed to convince her to speak some Cantonese. 🙂
Speaker
LiRou C
LiRou is the co-founder of Mida, a Digital Experience Optimization platform helping global brands improve their online conversions and revenues. With a background in e-commerce growth, she developed expertise in digital transformation and optimization strategies for retail businesses.
She also founded Athletic Introvert, an e-commerce brand for fitness-minded introverts, and regularly conducts sessions sharing her knowledge in digital optimization and conversion rate improvement.
